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THE FACTORY 

Wake Forest, NC

CLIENT | The MacSydney Company II and Phylesther II

DATE | 2022

MARKET | Wayfinding & Signage

*work completed at Stewart. Emily was involved as a landscape architect and graphic designer in the completion of the wayfinding and signage package while at Stewart. 

PROJECT SUMMARY

The Factory is a shopping, dining, and leisure destination in Wake Forest. The design team collaborated with the client to assess existing signage and analyze pedestrian and vehicular flow. Recommendations were made regarding branding, materials, typography, and graphics. The project identified key signage opportunities and provided a conceptual wayfinding plan to enhance navigation and reinforce the development's cohesive brand identity.

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